And I am back! I hope everyone’s week is going great. I am back and ready to share with you something for class. For this assignment, we were assigned to find a successful or failed political campaign strategy. Of course, I chose to write about a failed one because it is just more fun that way! 🙂 There were a few different things I wanted to write about but I narrowed it down to the “Dewey defeats Truman” political campaign. During the 1948 presidential election, The Chicago Daily Tribune incorrectly posted news. This was the day after the election after Harry Truman had won an upset victory over Republican candidate Thomas Dewey.
This was obviously long before we had 24/7 hour news but it is still amazing how easily things can be reversed and messed up. This campaign kind of relates to the Miss Universe pageant where the winners names and 1st runner up names were misread by Steve Harvey. Here is the link if you’ve never seen it! But people can never be too sure before reading or posting something! The newspaper headline read “Dewey defeats Truman which was incorrect. Apparently, someone thought Dewey for sure had the campaign but Truman ended up winning, becoming our 33rd president of the United States. On election night, this earlier press deadline required the first post-election issue of the tribune to go to press before the East Coast states had reported many results from polling locations.
Following the incident, the paper was held up by Truman at a public appearance following his successful election, smiling at the error. Personally, I think this talk about the newspaper only made his campaign even stronger. Because following this, I’m sure more and more people were even interested in him and to see his reaction to the mistake. This huge failure probably made his name more popular to his fans.
This is a prime example of how you need to EDIT your work and know the news and how it should be released. Don’t do things the night before because things change every minute of every hour of every day. Hope to see y’all back next week on a super interesting blog!
Image credit: newseumed.org/